As a devout San Francisco Giants fan, I’ve been giddy over the last 3 years reveling in the success and more so the incredible personalities, characters and adversity beating drive of a team that won the WS in 2010 and now in 2012.
I’m a big proponent of finding lessons in different walks of […]
I recently read the book Revenue Disruption by Phil Fernandez, the CEO of Marketo. It was a good read, and quite entertaining in places. As a marketing professional I felt very aligned with the evolution of marketing strategy and techniques described in the book.
Specifically the notion of marketing and sales alignment caught my attention […]